{"product_id":"oi-souffle-125-ml","title":"OI Soufflé 125 mL","description":"\u003ch3 data-start=\"211\" data-end=\"236\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"237\" data-end=\"483\"\u003eOI Soufflé is a lightweight, transformative leave-in mousse designed to deliver body, softness, and shine without weighing hair down. Infused with Roucou oil, this airy formula enhances natural texture while providing hydration and frizz control.\u003c\/p\u003e\n\u003cp data-start=\"485\" data-end=\"576\"\u003ePerfect for fine to medium hair, it creates touchable volume with a silky, luminous finish.\u003c\/p\u003e\n\u003chr data-start=\"578\" data-end=\"581\"\u003e\n\u003ch3 data-start=\"583\" data-end=\"601\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"602\" data-end=\"809\"\u003e• Adds lightweight volume and body\u003cbr data-start=\"636\" data-end=\"639\"\u003e• Enhances softness and shine\u003cbr data-start=\"668\" data-end=\"671\"\u003e• Controls frizz and flyaways\u003cbr data-start=\"700\" data-end=\"703\"\u003e• Hydrates without heaviness\u003cbr data-start=\"731\" data-end=\"734\"\u003e• Ideal for fine to medium hair\u003cbr data-start=\"765\" data-end=\"768\"\u003e• Leaves hair airy, silky, and polished\u003c\/p\u003e\n\u003chr data-start=\"811\" data-end=\"814\"\u003e\n\u003ch3 data-start=\"816\" data-end=\"832\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"833\" data-end=\"983\"\u003eShake well before use.\u003cbr data-start=\"855\" data-end=\"858\"\u003eDispense into your hand and apply evenly to towel-dried hair.\u003cbr data-start=\"919\" data-end=\"922\"\u003eDistribute through lengths and ends, then style as desired.\u003c\/p\u003e\n\u003cp data-start=\"985\" data-end=\"1055\"\u003eUse before blow-drying for soft volume or air-dry for natural texture.\u003c\/p\u003e\n\u003chr data-start=\"1057\" data-end=\"1060\"\u003e\n\u003ch3 data-start=\"1062\" data-end=\"1110\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1111\" data-end=\"1388\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love OI Soufflé because it gives hair that effortless, elevated finish without stiffness. It’s perfect for clients who want volume and movement while maintaining softness and shine — especially in humid climates. A modern styling essential for weightless, luxurious results.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006973341831,"sku":null,"price":50.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_f762228b-0423-4b1c-92a2-0bcb026987e9.png?v=1772081799","url":"https:\/\/www.shbeautylounge.com\/products\/oi-souffle-125-ml","provider":"SH Beauty Lounge LLC","version":"1.0","type":"link"}