{"title":"Masks \u0026 Treatments","description":"\u003cp\u003eIndulge in deep nourishment. Our masks and treatments, chosen by \u003cstrong data-start=\"978\" data-end=\"1006\"\u003eSoho House Beauty Lounge\u003c\/strong\u003e stylists, restore strength and shine while transforming hair into its healthiest state.\u003c\/p\u003e","products":[{"product_id":"davines-nounou-nourishing-repair-mask","title":"Davines NOUNOU Nourishing Repair Mask","description":"\u003ch3 data-start=\"101\" data-end=\"130\"\u003e\u003cstrong data-start=\"105\" data-end=\"128\"\u003eProduct Description\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"131\" data-end=\"482\"\u003eDeeply nourish and restore damaged hair with \u003cstrong data-start=\"176\" data-end=\"217\"\u003eDavines NOUNOU Nourishing Repair Mask\u003c\/strong\u003e. Enriched with \u003cstrong data-start=\"233\" data-end=\"273\"\u003eFiaschetto tomato extract from Italy\u003c\/strong\u003e, this rich treatment replenishes moisture, repairs weakened strands, and restores softness and shine. Perfect for bleached, permed, or chemically treated hair, it leaves hair silky, strong, and revitalized.\u003c\/p\u003e\n\u003chr data-start=\"484\" data-end=\"487\"\u003e\n\u003ch3 data-start=\"489\" data-end=\"511\"\u003e\u003cstrong data-start=\"493\" data-end=\"509\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"512\" data-end=\"767\"\u003e\n\u003cli data-start=\"512\" data-end=\"555\"\u003e\n\u003cp data-start=\"514\" data-end=\"555\"\u003eProvides deep hydration and nourishment\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"556\" data-end=\"614\"\u003e\n\u003cp data-start=\"558\" data-end=\"614\"\u003eRepairs and strengthens damaged or over-processed hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"615\" data-end=\"663\"\u003e\n\u003cp data-start=\"617\" data-end=\"663\"\u003eInfused with antioxidant-rich tomato extract\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"664\" data-end=\"708\"\u003e\n\u003cp data-start=\"666\" data-end=\"708\"\u003eRestores elasticity, softness, and shine\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"709\" data-end=\"767\"\u003e\n\u003cp data-start=\"711\" data-end=\"767\"\u003eIdeal for bleached, permed, or chemically treated hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"769\" data-end=\"772\"\u003e\n\u003ch3 data-start=\"774\" data-end=\"794\"\u003e\u003cstrong data-start=\"778\" data-end=\"792\"\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"795\" data-end=\"933\"\u003eApply to clean, damp hair after shampooing. Leave on for 5–10 minutes, then rinse thoroughly. Use once or twice weekly for best results.\u003c\/p\u003e\n\u003chr data-start=\"935\" data-end=\"938\"\u003e\n\u003ch3 data-start=\"940\" data-end=\"992\"\u003e\u003cstrong data-start=\"944\" data-end=\"990\"\u003eWhy We Love It at Soho House Beauty Lounge\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"993\" data-end=\"1137\"\u003eThis is our \u003cstrong data-start=\"1005\" data-end=\"1031\"\u003eintensive repair mask.\u003c\/strong\u003e It transforms dry, stressed strands into silky, shiny, and salon-healthy hair after just one treatment.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":43253551628423,"sku":null,"price":38.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/Davines-75699UCL-nounou-hair-mask-250ml-8004608298601-1_1_2000x_ca5d7684-e5aa-4689-80d5-077395f7ec7f.webp?v=1760497461"},{"product_id":"olaplex-no-3-hair-perfector","title":"OLAPLEX No.3 Hair Perfector","description":"\u003ch3 data-start=\"74\" data-end=\"101\"\u003e\u003cstrong data-start=\"78\" data-end=\"101\"\u003eProduct Description\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"103\" data-end=\"390\"\u003eOLAPLEX No.3 Hair Perfector is a best-selling at-home bond-building treatment designed to repair and strengthen damaged hair from within. Powered by OLAPLEX’s patented bond-building technology, it helps restore broken disulfide bonds caused by color, heat styling, and chemical services.\u003c\/p\u003e\n\u003cp data-start=\"392\" data-end=\"568\"\u003eThis pre-shampoo treatment improves hair strength, softness, and overall resilience — making it ideal for all hair types, especially color-treated or chemically processed hair.\u003c\/p\u003e\n\u003chr data-start=\"570\" data-end=\"573\"\u003e\n\u003ch3 data-start=\"575\" data-end=\"595\"\u003e\u003cstrong data-start=\"579\" data-end=\"595\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"597\" data-end=\"782\"\u003e• Repairs and strengthens damaged hair\u003cbr data-start=\"635\" data-end=\"638\"\u003e• Reduces breakage and visibly improves texture\u003cbr data-start=\"685\" data-end=\"688\"\u003e• Restores softness and shine\u003cbr data-start=\"717\" data-end=\"720\"\u003e• Supports long-term hair health\u003cbr data-start=\"752\" data-end=\"755\"\u003e• Safe for all hair types\u003c\/p\u003e\n\u003chr data-start=\"784\" data-end=\"787\"\u003e\n\u003ch3 data-start=\"789\" data-end=\"807\"\u003e\u003cstrong data-start=\"793\" data-end=\"807\"\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"809\" data-end=\"965\"\u003eApply to damp, towel-dried hair from roots to ends.\u003cbr data-start=\"860\" data-end=\"863\"\u003eLeave on for a minimum of 10 minutes (longer for deeper repair), then rinse, shampoo, and condition.\u003c\/p\u003e\n\u003cp data-start=\"967\" data-end=\"1003\"\u003eUse 1–2 times per week or as needed.\u003c\/p\u003e\n\u003chr data-start=\"1005\" data-end=\"1008\"\u003e\n\u003ch3 data-start=\"1010\" data-end=\"1060\"\u003e\u003cstrong data-start=\"1014\" data-end=\"1060\"\u003eWhy We Love It at Soho House Beauty Lounge\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1062\" data-end=\"1359\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThis is a non-negotiable for maintaining salon results at home. We recommend No.3 to clients who color, bleach, or heat style regularly because it reinforces the integrity of the hair between appointments. Stronger bonds mean healthier, shinier, more resilient hair — and we’re obsessed with that.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":43979661508743,"sku":null,"price":34.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image.jpg?v=1771806864"},{"product_id":"olaplex-zero-bond-building-leave-in-treatment","title":"OLAPLEX Zero Bond Building Leave‑In Treatment","description":"\u003ch3 data-start=\"84\" data-end=\"111\"\u003e\u003cstrong data-start=\"88\" data-end=\"111\"\u003eProduct Description\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"113\" data-end=\"421\"\u003eOLAPLEX Zero is a leave-in primer treatment that rebuilds and strengthens hair bonds before conditioning. Designed to work with OLAPLEX’s patented bond-building technology, it enhances the performance of your conditioner while protecting hair from daily stresses like heat, styling, and environmental damage.\u003c\/p\u003e\n\u003cp data-start=\"423\" data-end=\"546\"\u003eLightweight and versatile, Zero helps prep the hair fiber — improving elasticity and resilience without weighing hair down.\u003c\/p\u003e\n\u003chr data-start=\"548\" data-end=\"551\"\u003e\n\u003ch3 data-start=\"553\" data-end=\"573\"\u003e\u003cstrong data-start=\"557\" data-end=\"573\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"575\" data-end=\"762\"\u003e• Rebuilds and strengthens internal hair bonds\u003cbr data-start=\"621\" data-end=\"624\"\u003e• Enhances conditioner performance\u003cbr data-start=\"658\" data-end=\"661\"\u003e• Improves elasticity and resilience\u003cbr data-start=\"697\" data-end=\"700\"\u003e• Lightweight, non-greasy finish\u003cbr data-start=\"732\" data-end=\"735\"\u003e• Safe for all hair types\u003c\/p\u003e\n\u003chr data-start=\"764\" data-end=\"767\"\u003e\n\u003ch3 data-start=\"769\" data-end=\"787\"\u003e\u003cstrong data-start=\"773\" data-end=\"787\"\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"789\" data-end=\"936\"\u003eApply to damp, towel-dried hair before conditioning.\u003cbr data-start=\"841\" data-end=\"844\"\u003eComb through from roots to ends.\u003cbr data-start=\"876\" data-end=\"879\"\u003eDo \u003cstrong data-start=\"882\" data-end=\"895\"\u003enot rinse\u003c\/strong\u003e — follow with your favorite conditioner.\u003c\/p\u003e\n\u003chr data-start=\"938\" data-end=\"941\"\u003e\n\u003ch3 data-start=\"943\" data-end=\"993\"\u003e\u003cstrong data-start=\"947\" data-end=\"993\"\u003eWhy We Love It at Soho House Beauty Lounge\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"995\" data-end=\"1307\"\u003eZero is our go-to primer before conditioning — it amplifies repair and softens texture, making hair instantly smoother and stronger. Clients with fragile, over-processed, or heat-stressed hair see noticeable improvement when it’s added to their routine. A must-have for those who want both strength and softness.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":43979938922631,"sku":null,"price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_06f480ca-724b-40fd-88c9-c5ac21bd27dc.jpg?v=1771809676"},{"product_id":"olaplex-no-6-bond-smoother","title":"OLAPLEX No.6 Bond Smoother","description":"\u003ch3 data-start=\"84\" data-end=\"111\"\u003e\u003cstrong data-start=\"88\" data-end=\"111\"\u003eProduct Description\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"113\" data-end=\"489\"\u003eOLAPLEX No.6 Bond Smoother is a reparative, leave-in styling cream formulated with OLAPLEX’s patented bond-building technology. This multi-benefit treatment helps \u003cstrong data-start=\"276\" data-end=\"335\"\u003esmooth frizz, eliminate flyaways, and intensely hydrate\u003c\/strong\u003e hair while strengthening bonds from within. Its rich yet lightweight texture delivers long-lasting softness and manageability without weighing hair down.\u003c\/p\u003e\n\u003cp data-start=\"491\" data-end=\"579\"\u003eIdeal for all hair types — especially dry, textured, color-treated, or frizz-prone hair.\u003c\/p\u003e\n\u003chr data-start=\"581\" data-end=\"584\"\u003e\n\u003ch3 data-start=\"586\" data-end=\"606\"\u003e\u003cstrong data-start=\"590\" data-end=\"606\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"608\" data-end=\"825\"\u003e• Smooths frizz and eliminates flyaways\u003cbr data-start=\"647\" data-end=\"650\"\u003e• Adds hydration and softness\u003cbr data-start=\"679\" data-end=\"682\"\u003e• Strengthens hair bonds to reduce breakage\u003cbr data-start=\"725\" data-end=\"728\"\u003e• Improves manageability and texture\u003cbr data-start=\"764\" data-end=\"767\"\u003e• Lightweight, non-greasy formula\u003cbr data-start=\"800\" data-end=\"803\"\u003e• Safe for daily use\u003c\/p\u003e\n\u003chr data-start=\"827\" data-end=\"830\"\u003e\n\u003ch3 data-start=\"832\" data-end=\"850\"\u003e\u003cstrong data-start=\"836\" data-end=\"850\"\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"852\" data-end=\"994\"\u003eApply a small amount to damp or dry hair, focusing on mid-lengths to ends.\u003cbr data-start=\"926\" data-end=\"929\"\u003eComb or brush through, then style as desired.\u003cbr data-start=\"974\" data-end=\"977\"\u003eDo \u003cstrong data-start=\"980\" data-end=\"993\"\u003enot rinse\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-start=\"996\" data-end=\"999\"\u003e\n\u003ch3 data-start=\"1001\" data-end=\"1051\"\u003e\u003cstrong data-start=\"1005\" data-end=\"1051\"\u003eWhy We Love It at Soho House Beauty Lounge\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1053\" data-end=\"1318\"\u003eWe love No.6 because it transforms unruly textures into sleek, touchable hair while reinforcing strength and nourishment. It’s our go-to leave-in for clients seeking polished, healthy hair with soft movement — perfect for everyday style or finishing salon blowouts.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":43979965956231,"sku":null,"price":32.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_c094253c-20ec-4213-80c7-9c172a0fee9b.jpg?v=1771812260"},{"product_id":"k18-leave-in-molecular-repair-hair-mask-0-5-oz","title":"K18 Leave‑In Molecular Repair Hair Mask – 0.5 oz","description":"\u003ch3 data-start=\"133\" data-end=\"160\"\u003e\u003cstrong data-start=\"137\" data-end=\"160\"\u003eProduct Description\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"162\" data-end=\"572\"\u003eThe K18 Leave-In Molecular Repair Hair Mask is a biotechnology-powered treatment that \u003cstrong data-start=\"248\" data-end=\"285\"\u003ereconnects broken disulfide bonds\u003c\/strong\u003e in the hair — the key structural links damaged by chemical services, heat styling, and environmental stress. Infused with the patented \u003cstrong data-start=\"421\" data-end=\"436\"\u003eK18PEPTIDE™\u003c\/strong\u003e, this leave-in mask works at a molecular level to restore strength, elasticity, softness, and rebound, without silicones or heavy oils.\u003c\/p\u003e\n\u003cp data-start=\"574\" data-end=\"703\"\u003eThis 0.5 oz size is ideal for travel, trial, or targeted treatment areas — and often offered in a 2-pack option for extended use.\u003c\/p\u003e\n\u003chr data-start=\"705\" data-end=\"708\"\u003e\n\u003ch3 data-start=\"710\" data-end=\"730\"\u003e\u003cstrong data-start=\"714\" data-end=\"730\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"732\" data-end=\"1006\"\u003e• Repairs and reconnects broken hair bonds\u003cbr data-start=\"774\" data-end=\"777\"\u003e• Improves strength, elasticity, and manageability\u003cbr data-start=\"827\" data-end=\"830\"\u003e• Leaves hair softer, smoother, and more resilient\u003cbr data-start=\"880\" data-end=\"883\"\u003e• Lightweight, leave-in formula (no rinse required)\u003cbr data-start=\"934\" data-end=\"937\"\u003e• Safe for all hair types, including color-treated and fragile hair\u003c\/p\u003e\n\u003chr data-start=\"1008\" data-end=\"1011\"\u003e\n\u003ch3 data-start=\"1013\" data-end=\"1031\"\u003e\u003cstrong data-start=\"1017\" data-end=\"1031\"\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1033\" data-end=\"1193\"\u003eApply to \u003cstrong data-start=\"1042\" data-end=\"1068\"\u003edamp, towel-dried hair\u003c\/strong\u003e (freshly shampooed, without conditioner).\u003cbr data-start=\"1110\" data-end=\"1113\"\u003eWork 1–2 pumps through mid-lengths to ends.\u003cbr data-start=\"1156\" data-end=\"1159\"\u003eDo \u003cstrong data-start=\"1162\" data-end=\"1175\"\u003enot rinse\u003c\/strong\u003e — style as usual.\u003c\/p\u003e\n\u003cp data-start=\"1195\" data-end=\"1265\"\u003eFor best results, use on \u003cstrong data-start=\"1220\" data-end=\"1251\"\u003eclean hair every 3–4 washes\u003c\/strong\u003e or as needed.\u003c\/p\u003e\n\u003chr data-start=\"1267\" data-end=\"1270\"\u003e\n\u003ch3 data-start=\"1272\" data-end=\"1322\"\u003e\u003cstrong data-start=\"1276\" data-end=\"1322\"\u003eWhy We Love It at Soho House Beauty Lounge\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1324\" data-end=\"1765\"\u003eThis mask transforms hair from the inside out. We love how it delivers \u003cstrong data-start=\"1395\" data-end=\"1442\"\u003eprofessional-level repair without heaviness\u003c\/strong\u003e, making hair instantly softer, stronger, and more resilient. It’s our top recommendation for clients looking to maintain salon results at home — especially after bleaching, heat styling, or chemical services. A little goes a long way, and the travel-friendly size makes it easy to keep your hair feeling its best anywhere.\u003c\/p\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":43990926983303,"sku":null,"price":29.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_c79256bd-69db-4bfd-bf09-e8f87e66b13e.png?v=1771893499"},{"product_id":"k18-leave-in-molecular-repair-hair-mask-1-7-oz","title":"K18 Leave‑In Molecular Repair Hair Mask 1.7 oz","description":"\u003ch3 data-start=\"84\" data-end=\"111\"\u003e\u003cstrong data-start=\"88\" data-end=\"111\"\u003eProduct Description\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"113\" data-end=\"512\"\u003eThe K18 Leave-In Molecular Repair Hair Mask is a breakthrough biotechnology treatment designed to \u003cstrong data-start=\"211\" data-end=\"238\"\u003erepair hair from within\u003c\/strong\u003e by reconnecting broken disulfide bonds — the fundamental building blocks damaged by color, chemical services, heat styling, and everyday stress. Powered by the patented \u003cstrong data-start=\"408\" data-end=\"423\"\u003eK18PEPTIDE™\u003c\/strong\u003e, this leave-in mask restores strength, elasticity, softness, and bounce without rinsing.\u003c\/p\u003e\n\u003cp data-start=\"514\" data-end=\"606\"\u003eThis 1.7 oz size delivers more treatments for long-lasting transformation and deeper repair.\u003c\/p\u003e\n\u003chr data-start=\"608\" data-end=\"611\"\u003e\n\u003ch3 data-start=\"613\" data-end=\"633\"\u003e\u003cstrong data-start=\"617\" data-end=\"633\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"635\" data-end=\"917\"\u003e• Repairs broken hair bonds at the molecular level\u003cbr data-start=\"685\" data-end=\"688\"\u003e• Improves strength, elasticity, and resilience\u003cbr data-start=\"735\" data-end=\"738\"\u003e• Leaves hair softer, smoother, and more manageable\u003cbr data-start=\"789\" data-end=\"792\"\u003e• Lightweight, leave-in formula — no rinsing required\u003cbr data-start=\"845\" data-end=\"848\"\u003e• Safe for all hair types, including color-treated and fragile hair\u003c\/p\u003e\n\u003chr data-start=\"919\" data-end=\"922\"\u003e\n\u003ch3 data-start=\"924\" data-end=\"942\"\u003e\u003cstrong data-start=\"928\" data-end=\"942\"\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"944\" data-end=\"1180\"\u003eApply to \u003cstrong data-start=\"953\" data-end=\"979\"\u003edamp, towel-dried hair\u003c\/strong\u003e (freshly shampooed, no conditioner).\u003cbr data-start=\"1016\" data-end=\"1019\"\u003eDistribute evenly from mid-lengths to ends using fingertips or comb.\u003cbr data-start=\"1087\" data-end=\"1090\"\u003eDo \u003cstrong data-start=\"1093\" data-end=\"1106\"\u003enot rinse\u003c\/strong\u003e — style as usual.\u003cbr data-start=\"1124\" data-end=\"1127\"\u003eUse every 3–4 washes or as needed for optimal repair.\u003c\/p\u003e\n\u003chr data-start=\"1182\" data-end=\"1185\"\u003e\n\u003ch3 data-start=\"1187\" data-end=\"1237\"\u003e\u003cstrong data-start=\"1191\" data-end=\"1237\"\u003eWhy We Love It at Soho House Beauty Lounge\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1239\" data-end=\"1588\"\u003eThis mask is a game-changer for restoring damaged hair without heaviness. We love how it \u003cstrong data-start=\"1328\" data-end=\"1379\"\u003estrengthens and revitalizes from the inside out\u003c\/strong\u003e, making hair feel healthier, more resilient, and visibly softer after just one use. It’s the perfect at-home complement to salon treatments — especially for clients who color, bleach, or heat-style regularly.\u003c\/p\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":43990927933575,"sku":null,"price":75.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_fc298246-0c18-4bb5-9fa5-e7854956ae90.png?v=1771893669"},{"product_id":"momo-hair-potion","title":"MOMO Hair Potion","description":"\u003cp data-start=\"230\" data-end=\"582\"\u003e\u003cstrong data-start=\"230\" data-end=\"253\"\u003eProduct Description\u003c\/strong\u003e\u003cbr data-start=\"253\" data-end=\"256\"\u003eMOMO Hair Potion is a lightweight leave-in cream designed to deeply hydrate dry or dehydrated hair while maintaining softness and natural movement. Enriched with yellow melon extract known for its hydrating properties, this silky formula helps improve manageability, reduce frizz, and enhance shine without weighing hair down.\u003c\/p\u003e\n\u003cp data-start=\"584\" data-end=\"657\"\u003ePerfect for fine to medium hair types in need of moisture and smoothness.\u003c\/p\u003e\n\u003cp data-start=\"659\" data-end=\"882\"\u003e\u003cstrong data-start=\"659\" data-end=\"675\"\u003eKey Benefits\u003c\/strong\u003e\u003cbr data-start=\"675\" data-end=\"678\"\u003e• Provides lightweight hydration\u003cbr data-start=\"710\" data-end=\"713\"\u003e• Improves softness and manageability\u003cbr data-start=\"750\" data-end=\"753\"\u003e• Reduces frizz and dryness\u003cbr data-start=\"780\" data-end=\"783\"\u003e• Enhances natural shine\u003cbr data-start=\"807\" data-end=\"810\"\u003e• Ideal for fine to medium hair\u003cbr data-start=\"841\" data-end=\"844\"\u003e• Leaves hair soft without heaviness\u003c\/p\u003e\n\u003cp data-start=\"884\" data-end=\"1081\"\u003e\u003cstrong data-start=\"884\" data-end=\"898\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"898\" data-end=\"901\"\u003eApply a small amount to clean, towel-dried hair.\u003cbr data-start=\"949\" data-end=\"952\"\u003eDistribute evenly through mid-lengths and ends.\u003cbr data-start=\"999\" data-end=\"1002\"\u003eDo not rinse.\u003cbr data-start=\"1015\" data-end=\"1018\"\u003eStyle as desired.\u003cbr data-start=\"1035\" data-end=\"1038\"\u003eCan be used daily for continuous hydration.\u003c\/p\u003e\n\u003cp data-start=\"1083\" data-end=\"1414\"\u003e\u003cstrong data-start=\"1083\" data-end=\"1129\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/strong\u003e\u003cbr data-start=\"1129\" data-end=\"1132\"\u003eWe love MOMO Hair Potion because it delivers moisture without compromising volume or movement. It’s perfect for clients who need hydration but don’t want a heavy finish. Hair feels soft, smooth, and naturally luminous — making it a beautiful everyday essential between salon visits.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":43991313940615,"sku":null,"price":32.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_c9ecad13-a089-4bb9-b854-7d25df55e53d.png?v=1771910999"},{"product_id":"love-smoothing-instant-mask","title":"LOVE Smoothing Instant Mask","description":"\u003cp data-start=\"241\" data-end=\"598\"\u003e\u003cstrong data-start=\"241\" data-end=\"264\"\u003eProduct Description\u003c\/strong\u003e\u003cbr data-start=\"264\" data-end=\"267\"\u003eLOVE Smoothing Instant Mask is a fast-acting, intensive treatment designed to smooth frizz and soften unruly hair in minutes. Enriched with olive extract rich in nourishing fatty acids and vitamins, this rich yet lightweight formula helps improve manageability, enhance shine, and deliver a silky finish without weighing hair down.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"692\"\u003ePerfect for coarse, frizzy, or hard-to-manage hair that needs quick smoothing and hydration.\u003c\/p\u003e\n\u003cp data-start=\"694\" data-end=\"919\"\u003e\u003cstrong data-start=\"694\" data-end=\"710\"\u003eKey Benefits\u003c\/strong\u003e\u003cbr data-start=\"710\" data-end=\"713\"\u003e• Instantly smooths frizz and flyaways\u003cbr data-start=\"751\" data-end=\"754\"\u003e• Deeply softens and nourishes\u003cbr data-start=\"784\" data-end=\"787\"\u003e• Enhances shine and manageability\u003cbr data-start=\"821\" data-end=\"824\"\u003e• Improves elasticity and control\u003cbr data-start=\"857\" data-end=\"860\"\u003e• Fast-acting formula\u003cbr data-start=\"881\" data-end=\"884\"\u003e• Ideal for coarse or unruly hair\u003c\/p\u003e\n\u003cp data-start=\"921\" data-end=\"1133\"\u003e\u003cstrong data-start=\"921\" data-end=\"935\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"935\" data-end=\"938\"\u003eAfter shampooing, apply evenly to towel-dried hair.\u003cbr data-start=\"989\" data-end=\"992\"\u003eFocus on mid-lengths and ends.\u003cbr data-start=\"1022\" data-end=\"1025\"\u003eLeave on for 30 seconds to 5 minutes depending on desired intensity.\u003cbr data-start=\"1093\" data-end=\"1096\"\u003eRinse thoroughly.\u003cbr data-start=\"1113\" data-end=\"1116\"\u003eStyle as desired.\u003c\/p\u003e\n\u003cp data-start=\"1135\" data-end=\"1490\"\u003e\u003cstrong data-start=\"1135\" data-end=\"1181\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/strong\u003e\u003cbr data-start=\"1181\" data-end=\"1184\"\u003eWe love LOVE Smoothing Instant Mask because it delivers visible smoothness almost instantly. It’s perfect for clients who struggle with frizz and want a polished, sleek finish without long processing times. It elevates any smoothing service and keeps hair soft, controlled, and glossy between appointments.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":43991314890887,"sku":null,"price":44.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_62d6d84c-3f02-4598-838b-138bd40d2701.png?v=1771911220"},{"product_id":"love-curl-mask-250-ml","title":"LOVE CURL Mask - 250 mL","description":"\u003cp data-start=\"228\" data-end=\"556\"\u003e\u003cstrong data-start=\"228\" data-end=\"251\"\u003eProduct Description\u003c\/strong\u003e\u003cbr data-start=\"251\" data-end=\"254\"\u003eLOVE Curl Mask is an intensive, curl-enhancing treatment designed to deeply nourish and define wavy to curly hair. Enriched with almond extract rich in proteins and vitamins, this rich mask improves elasticity, reduces frizz, and enhances curl structure while maintaining softness and natural movement.\u003c\/p\u003e\n\u003cp data-start=\"558\" data-end=\"629\"\u003ePerfect for dry or unruly curls needing extra hydration and definition.\u003c\/p\u003e\n\u003cp data-start=\"631\" data-end=\"844\"\u003e\u003cstrong data-start=\"631\" data-end=\"647\"\u003eKey Benefits\u003c\/strong\u003e\u003cbr data-start=\"647\" data-end=\"650\"\u003e• Deeply hydrates and nourishes curls\u003cbr data-start=\"687\" data-end=\"690\"\u003e• Enhances definition and elasticity\u003cbr data-start=\"726\" data-end=\"729\"\u003e• Reduces frizz and improves manageability\u003cbr data-start=\"771\" data-end=\"774\"\u003e• Restores softness and shine\u003cbr data-start=\"803\" data-end=\"806\"\u003e• Ideal for wavy to curly hair types\u003c\/p\u003e\n\u003cp data-start=\"846\" data-end=\"1047\"\u003e\u003cstrong data-start=\"846\" data-end=\"860\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"860\" data-end=\"863\"\u003eAfter shampooing, apply evenly to towel-dried hair.\u003cbr data-start=\"914\" data-end=\"917\"\u003eFocus on mid-lengths and ends.\u003cbr data-start=\"947\" data-end=\"950\"\u003eLeave on for 5–10 minutes.\u003cbr data-start=\"976\" data-end=\"979\"\u003eRinse thoroughly.\u003cbr data-start=\"996\" data-end=\"999\"\u003eUse weekly or as needed for deep curl hydration.\u003c\/p\u003e\n\u003cp data-start=\"1049\" data-end=\"1343\"\u003e\u003cstrong data-start=\"1049\" data-end=\"1095\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/strong\u003e\u003cbr data-start=\"1095\" data-end=\"1098\"\u003eWe love LOVE Curl Mask because it transforms dry, frizzy curls into soft, defined, and bouncy texture. It provides deep hydration without flattening the curl pattern, making it perfect for maintaining healthy, vibrant curls between salon visits.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":43991326097543,"sku":null,"price":44.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_b010cf5f-9c6d-488f-8a72-be5f815cb9a0.png?v=1771912613"},{"product_id":"minu-hair-mask-250-ml","title":"MINU Hair Mask - 250 mL","description":"\u003cp data-start=\"228\" data-end=\"586\"\u003e\u003cstrong data-start=\"228\" data-end=\"251\"\u003eProduct Description\u003c\/strong\u003e\u003cbr data-start=\"251\" data-end=\"254\"\u003eMINU Hair Mask is a deeply nourishing treatment designed specifically for color-treated hair. This rich yet lightweight formula helps extend color vibrancy while delivering intense hydration, softness, and shine. It enhances manageability and smoothness without weighing hair down, making it ideal for maintaining fresh salon color.\u003c\/p\u003e\n\u003cp data-start=\"588\" data-end=\"688\"\u003ePerfect for highlighted, balayage, or fashion-colored hair that needs extra moisture and protection.\u003c\/p\u003e\n\u003cp data-start=\"690\" data-end=\"929\"\u003e\u003cstrong data-start=\"690\" data-end=\"706\"\u003eKey Benefits\u003c\/strong\u003e\u003cbr data-start=\"706\" data-end=\"709\"\u003e• Helps prolong color vibrancy\u003cbr data-start=\"739\" data-end=\"742\"\u003e• Deeply hydrates and softens\u003cbr data-start=\"771\" data-end=\"774\"\u003e• Enhances shine and smoothness\u003cbr data-start=\"805\" data-end=\"808\"\u003e• Improves manageability\u003cbr data-start=\"832\" data-end=\"835\"\u003e• Lightweight formula suitable for color-treated hair\u003cbr data-start=\"888\" data-end=\"891\"\u003e• Ideal for weekly deep conditioning\u003c\/p\u003e\n\u003cp data-start=\"931\" data-end=\"1146\"\u003e\u003cstrong data-start=\"931\" data-end=\"945\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"945\" data-end=\"948\"\u003eAfter shampooing, apply evenly to towel-dried hair.\u003cbr data-start=\"999\" data-end=\"1002\"\u003eFocus on mid-lengths and ends.\u003cbr data-start=\"1032\" data-end=\"1035\"\u003eLeave on for 5–10 minutes.\u003cbr data-start=\"1061\" data-end=\"1064\"\u003eRinse thoroughly.\u003cbr data-start=\"1081\" data-end=\"1084\"\u003eUse weekly or as needed for enhanced color care and hydration.\u003c\/p\u003e\n\u003cp data-start=\"1148\" data-end=\"1491\"\u003e\u003cstrong data-start=\"1148\" data-end=\"1194\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/strong\u003e\u003cbr data-start=\"1194\" data-end=\"1197\"\u003eWe love MINU Hair Mask because it keeps color looking rich, glossy, and fresh between appointments. It delivers deep hydration without flattening the hair, making it perfect for clients who want softness, shine, and long-lasting vibrancy. It’s a must-have for protecting every color investment.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":43991327309959,"sku":null,"price":44.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_21a95b31-a837-4850-bd32-f0f315b2de79.png?v=1771912839"},{"product_id":"su-hair-mask","title":"SU Hair Mask","description":"\u003ch3 data-start=\"213\" data-end=\"238\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"239\" data-end=\"513\"\u003eSU Hair Mask is a restorative, after-sun treatment designed to deeply hydrate and repair hair exposed to sun, saltwater, and chlorine. This rich, nourishing formula helps replenish moisture, restore softness, and enhance shine while improving elasticity and manageability.\u003c\/p\u003e\n\u003cp data-start=\"515\" data-end=\"590\"\u003ePerfect for summer care or anytime hair feels dry, stressed, or dehydrated.\u003c\/p\u003e\n\u003chr data-start=\"592\" data-end=\"595\"\u003e\n\u003ch3 data-start=\"597\" data-end=\"615\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"616\" data-end=\"841\"\u003e• Deeply hydrates sun-exposed hair\u003cbr data-start=\"650\" data-end=\"653\"\u003e• Restores softness and elasticity\u003cbr data-start=\"687\" data-end=\"690\"\u003e• Enhances shine and smoothness\u003cbr data-start=\"721\" data-end=\"724\"\u003e• Helps repair dryness from salt and chlorine\u003cbr data-start=\"769\" data-end=\"772\"\u003e• Improves manageability\u003cbr data-start=\"796\" data-end=\"799\"\u003e• Ideal for summer or vacation hair care\u003c\/p\u003e\n\u003chr data-start=\"843\" data-end=\"846\"\u003e\n\u003ch3 data-start=\"848\" data-end=\"864\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"865\" data-end=\"1031\"\u003eAfter shampooing, apply evenly to towel-dried hair.\u003cbr data-start=\"916\" data-end=\"919\"\u003eFocus on mid-lengths and ends.\u003cbr data-start=\"949\" data-end=\"952\"\u003eLeave on for 5–15 minutes depending on desired intensity.\u003cbr data-start=\"1009\" data-end=\"1012\"\u003eRinse thoroughly.\u003c\/p\u003e\n\u003cp data-start=\"1033\" data-end=\"1096\"\u003eUse as needed during sun exposure or weekly for deep hydration.\u003c\/p\u003e\n\u003chr data-start=\"1098\" data-end=\"1101\"\u003e\n\u003ch3 data-start=\"1103\" data-end=\"1151\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1152\" data-end=\"1440\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love SU Hair Mask because it revives hair after sun-filled days and keeps it feeling soft and healthy. It’s a must-have for clients in warm climates who are exposed to the beach or pool regularly. Hair feels replenished, smooth, and luminous — making it the perfect seasonal essential.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006917603463,"sku":null,"price":36.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_d0a61f1b-dd00-4d32-81a6-8fa3b762f853.png?v=1772080253"},{"product_id":"oi-hair-butter","title":"OI Hair Butter","description":"\u003ch3 data-start=\"215\" data-end=\"240\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"241\" data-end=\"524\"\u003eOI Hair Butter is an intensely nourishing, antioxidant-rich treatment designed to provide deep hydration, shine, and softness to all hair types. Infused with Roucou oil, this luxurious formula helps protect hair from environmental stress while improving elasticity and manageability.\u003c\/p\u003e\n\u003cp data-start=\"526\" data-end=\"657\"\u003eIts rich, creamy texture delivers intense conditioning without weighing hair down, leaving it silky, smooth, and visibly healthier.\u003c\/p\u003e\n\u003chr data-start=\"659\" data-end=\"662\"\u003e\n\u003ch3 data-start=\"664\" data-end=\"682\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"683\" data-end=\"901\"\u003e• Deeply hydrates and nourishes\u003cbr data-start=\"714\" data-end=\"717\"\u003e• Adds softness and luminous shine\u003cbr data-start=\"751\" data-end=\"754\"\u003e• Improves elasticity and manageability\u003cbr data-start=\"793\" data-end=\"796\"\u003e• Provides antioxidant protection\u003cbr data-start=\"829\" data-end=\"832\"\u003e• Helps control frizz\u003cbr data-start=\"853\" data-end=\"856\"\u003e• Suitable for medium to coarse or dry hair\u003c\/p\u003e\n\u003chr data-start=\"903\" data-end=\"906\"\u003e\n\u003ch3 data-start=\"908\" data-end=\"924\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"925\" data-end=\"1047\"\u003eFor medium to coarse hair:\u003cbr data-start=\"951\" data-end=\"954\"\u003eApply to towel-dried hair after shampooing. Leave on for 5–10 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003cp data-start=\"1049\" data-end=\"1175\"\u003eFor fine hair:\u003cbr data-start=\"1063\" data-end=\"1066\"\u003eApply before shampooing as a pre-treatment. Leave on for 5–10 minutes, then rinse and follow with OI Shampoo.\u003c\/p\u003e\n\u003cp data-start=\"1177\" data-end=\"1222\"\u003eUse weekly or as needed for deep nourishment.\u003c\/p\u003e\n\u003chr data-start=\"1224\" data-end=\"1227\"\u003e\n\u003ch3 data-start=\"1229\" data-end=\"1277\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1278\" data-end=\"1584\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love OI Hair Butter because it delivers that ultra-silky, luxury finish clients instantly feel. It’s perfect for restoring moisture and shine, especially in dry or humid climates. Hair feels deeply nourished, polished, and beautifully soft — making it a must-have treatment in any elevated hair routine.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006941917319,"sku":null,"price":52.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_a465cc12-5e99-4d53-9e25-f9c5867808fc.png?v=1772081323"},{"product_id":"oi-liquid-luster","title":"OI Liquid Luster","description":"\u003ch3 data-start=\"218\" data-end=\"243\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"244\" data-end=\"521\"\u003eOI Liquid Luster is a weightless, high-shine treatment designed to deliver instant luminosity and silky smoothness in just seconds. This innovative liquid-to-cream formula uses advanced smoothing technology to instantly detangle and enhance softness without weighing hair down.\u003c\/p\u003e\n\u003cp data-start=\"523\" data-end=\"642\"\u003ePerfect for all hair types, it provides a glass-like shine while leaving hair soft, radiant, and incredibly manageable.\u003c\/p\u003e\n\u003chr data-start=\"644\" data-end=\"647\"\u003e\n\u003ch3 data-start=\"649\" data-end=\"667\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"668\" data-end=\"887\"\u003e• Delivers instant, high-impact shine\u003cbr data-start=\"705\" data-end=\"708\"\u003e• Smooths and softens in seconds\u003cbr data-start=\"740\" data-end=\"743\"\u003e• Lightweight, water-like formula\u003cbr data-start=\"776\" data-end=\"779\"\u003e• Enhances manageability and detangling\u003cbr data-start=\"818\" data-end=\"821\"\u003e• Suitable for all hair types\u003cbr data-start=\"850\" data-end=\"853\"\u003e• Leaves hair silky and luminous\u003c\/p\u003e\n\u003chr data-start=\"889\" data-end=\"892\"\u003e\n\u003ch3 data-start=\"894\" data-end=\"910\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"911\" data-end=\"1125\"\u003eAfter shampooing, squeeze excess water from hair.\u003cbr data-start=\"960\" data-end=\"963\"\u003eApply directly to lengths and ends.\u003cbr data-start=\"998\" data-end=\"1001\"\u003eMassage through hair — you’ll feel it transform from liquid to cream.\u003cbr data-start=\"1070\" data-end=\"1073\"\u003eLeave on for a few seconds, then rinse thoroughly.\u003c\/p\u003e\n\u003cp data-start=\"1127\" data-end=\"1191\"\u003eFollow with OI Conditioner if additional nourishment is desired.\u003c\/p\u003e\n\u003chr data-start=\"1193\" data-end=\"1196\"\u003e\n\u003ch3 data-start=\"1198\" data-end=\"1246\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1247\" data-end=\"1556\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love OI Liquid Luster because it creates that ultra-glossy, luxury finish clients immediately notice. It’s perfect for adding shine before a blowout or special event and works beautifully in humid climates where smoothness and radiance matter most. It’s a quick, effortless way to elevate any hair routine.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006956269703,"sku":null,"price":57.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_632ee89a-52a6-4495-8991-278d2007062e.png?v=1772081560"},{"product_id":"oi-souffle-125-ml","title":"OI Soufflé 125 mL","description":"\u003ch3 data-start=\"211\" data-end=\"236\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"237\" data-end=\"483\"\u003eOI Soufflé is a lightweight, transformative leave-in mousse designed to deliver body, softness, and shine without weighing hair down. Infused with Roucou oil, this airy formula enhances natural texture while providing hydration and frizz control.\u003c\/p\u003e\n\u003cp data-start=\"485\" data-end=\"576\"\u003ePerfect for fine to medium hair, it creates touchable volume with a silky, luminous finish.\u003c\/p\u003e\n\u003chr data-start=\"578\" data-end=\"581\"\u003e\n\u003ch3 data-start=\"583\" data-end=\"601\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"602\" data-end=\"809\"\u003e• Adds lightweight volume and body\u003cbr data-start=\"636\" data-end=\"639\"\u003e• Enhances softness and shine\u003cbr data-start=\"668\" data-end=\"671\"\u003e• Controls frizz and flyaways\u003cbr data-start=\"700\" data-end=\"703\"\u003e• Hydrates without heaviness\u003cbr data-start=\"731\" data-end=\"734\"\u003e• Ideal for fine to medium hair\u003cbr data-start=\"765\" data-end=\"768\"\u003e• Leaves hair airy, silky, and polished\u003c\/p\u003e\n\u003chr data-start=\"811\" data-end=\"814\"\u003e\n\u003ch3 data-start=\"816\" data-end=\"832\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"833\" data-end=\"983\"\u003eShake well before use.\u003cbr data-start=\"855\" data-end=\"858\"\u003eDispense into your hand and apply evenly to towel-dried hair.\u003cbr data-start=\"919\" data-end=\"922\"\u003eDistribute through lengths and ends, then style as desired.\u003c\/p\u003e\n\u003cp data-start=\"985\" data-end=\"1055\"\u003eUse before blow-drying for soft volume or air-dry for natural texture.\u003c\/p\u003e\n\u003chr data-start=\"1057\" data-end=\"1060\"\u003e\n\u003ch3 data-start=\"1062\" data-end=\"1110\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1111\" data-end=\"1388\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love OI Soufflé because it gives hair that effortless, elevated finish without stiffness. It’s perfect for clients who want volume and movement while maintaining softness and shine — especially in humid climates. A modern styling essential for weightless, luxurious results.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006973341831,"sku":null,"price":50.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_f762228b-0423-4b1c-92a2-0bcb026987e9.png?v=1772081799"},{"product_id":"oi-souffle-50-ml","title":"OI Soufflé 50 mL","description":"\u003ch3 data-start=\"211\" data-end=\"236\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"237\" data-end=\"483\"\u003eOI Soufflé is a lightweight, transformative leave-in mousse designed to deliver body, softness, and shine without weighing hair down. Infused with Roucou oil, this airy formula enhances natural texture while providing hydration and frizz control.\u003c\/p\u003e\n\u003cp data-start=\"485\" data-end=\"576\"\u003ePerfect for fine to medium hair, it creates touchable volume with a silky, luminous finish.\u003c\/p\u003e\n\u003chr data-start=\"578\" data-end=\"581\"\u003e\n\u003ch3 data-start=\"583\" data-end=\"601\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"602\" data-end=\"809\"\u003e• Adds lightweight volume and body\u003cbr data-start=\"636\" data-end=\"639\"\u003e• Enhances softness and shine\u003cbr data-start=\"668\" data-end=\"671\"\u003e• Controls frizz and flyaways\u003cbr data-start=\"700\" data-end=\"703\"\u003e• Hydrates without heaviness\u003cbr data-start=\"731\" data-end=\"734\"\u003e• Ideal for fine to medium hair\u003cbr data-start=\"765\" data-end=\"768\"\u003e• Leaves hair airy, silky, and polished\u003c\/p\u003e\n\u003chr data-start=\"811\" data-end=\"814\"\u003e\n\u003ch3 data-start=\"816\" data-end=\"832\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"833\" data-end=\"983\"\u003eShake well before use.\u003cbr data-start=\"855\" data-end=\"858\"\u003eDispense into your hand and apply evenly to towel-dried hair.\u003cbr data-start=\"919\" data-end=\"922\"\u003eDistribute through lengths and ends, then style as desired.\u003c\/p\u003e\n\u003cp data-start=\"985\" data-end=\"1055\"\u003eUse before blow-drying for soft volume or air-dry for natural texture.\u003c\/p\u003e\n\u003chr data-start=\"1057\" data-end=\"1060\"\u003e\n\u003ch3 data-start=\"1062\" data-end=\"1110\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1111\" data-end=\"1388\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love OI Soufflé because it gives hair that effortless, elevated finish without stiffness. It’s perfect for clients who want volume and movement while maintaining softness and shine — especially in humid climates. A modern styling essential for weightless, luxurious results.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006975864967,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_17b38fcc-ed3c-4553-adc5-a44dd6bdacef.jpg?v=1772081873"},{"product_id":"heart-of-glass-intense-treatment-150-ml","title":"Heart of Glass Intense Treatment 150 mL","description":"\u003ch3 data-start=\"245\" data-end=\"270\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"271\" data-end=\"521\"\u003eHeart of Glass Intense Treatment is a fortifying, deep-conditioning mask specifically designed for blonde, highlighted, and lightened hair. This rich formula helps strengthen and repair fragile strands while enhancing softness, elasticity, and shine.\u003c\/p\u003e\n\u003cp data-start=\"523\" data-end=\"652\"\u003eIt delivers intensive nourishment without compromising brightness — leaving blonde hair smooth, resilient, and visibly healthier.\u003c\/p\u003e\n\u003chr data-start=\"654\" data-end=\"657\"\u003e\n\u003ch3 data-start=\"659\" data-end=\"677\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"678\" data-end=\"920\"\u003e• Deeply nourishes and strengthens\u003cbr data-start=\"712\" data-end=\"715\"\u003e• Helps repair damage from lightening services\u003cbr data-start=\"761\" data-end=\"764\"\u003e• Improves elasticity and resilience\u003cbr data-start=\"800\" data-end=\"803\"\u003e• Enhances softness and shine\u003cbr data-start=\"832\" data-end=\"835\"\u003e• Maintains luminous blonde tones\u003cbr data-start=\"868\" data-end=\"871\"\u003e• Ideal for bleached or chemically treated hair\u003c\/p\u003e\n\u003chr data-start=\"922\" data-end=\"925\"\u003e\n\u003ch3 data-start=\"927\" data-end=\"943\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"944\" data-end=\"1063\"\u003eAfter shampooing, apply evenly to towel-dried hair.\u003cbr data-start=\"995\" data-end=\"998\"\u003eLeave on for 5–10 minutes.\u003cbr data-start=\"1024\" data-end=\"1027\"\u003eComb through and rinse thoroughly.\u003c\/p\u003e\n\u003cp data-start=\"1065\" data-end=\"1108\"\u003eUse weekly or as needed for intensive care.\u003c\/p\u003e\n\u003chr data-start=\"1110\" data-end=\"1113\"\u003e\n\u003ch3 data-start=\"1115\" data-end=\"1163\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1164\" data-end=\"1446\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love Heart of Glass Intense Treatment because it restores strength and softness to blonde hair that’s been lightened or chemically processed. It’s a must-have for maintaining healthy, glossy blondes between appointments — keeping hair strong, radiant, and beautifully maintained.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006987366535,"sku":null,"price":43.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_5add2c9a-d8af-46b7-8721-b185180fe514.jpg?v=1772082406"},{"product_id":"heart-of-glass-sheer-glaze","title":"Heart of Glass Sheer Glaze","description":"\u003ch3 data-start=\"239\" data-end=\"264\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"265\" data-end=\"549\"\u003eHeart of Glass Sheer Glaze is a lightweight, illuminating leave-in fluid designed specifically for blonde, highlighted, and lightened hair. This heat-activated formula helps strengthen strands, improve elasticity, and protect against styling damage while enhancing shine and softness.\u003c\/p\u003e\n\u003cp data-start=\"551\" data-end=\"678\"\u003eIt provides a silky, polished finish without weighing hair down — perfect for maintaining bright, healthy-looking blonde tones.\u003c\/p\u003e\n\u003chr data-start=\"680\" data-end=\"683\"\u003e\n\u003ch3 data-start=\"685\" data-end=\"703\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"704\" data-end=\"934\"\u003e• Heat protection during styling\u003cbr data-start=\"736\" data-end=\"739\"\u003e• Strengthens and fortifies lightened hair\u003cbr data-start=\"781\" data-end=\"784\"\u003e• Enhances shine and smoothness\u003cbr data-start=\"815\" data-end=\"818\"\u003e• Improves elasticity and resilience\u003cbr data-start=\"854\" data-end=\"857\"\u003e• Lightweight, non-greasy formula\u003cbr data-start=\"890\" data-end=\"893\"\u003e• Ideal for blonde and highlighted hair\u003c\/p\u003e\n\u003chr data-start=\"936\" data-end=\"939\"\u003e\n\u003ch3 data-start=\"941\" data-end=\"957\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"958\" data-end=\"1134\"\u003eApply evenly to towel-dried hair after shampooing and conditioning.\u003cbr data-start=\"1025\" data-end=\"1028\"\u003eComb through lengths and ends.\u003cbr data-start=\"1058\" data-end=\"1061\"\u003eDo not rinse.\u003cbr data-start=\"1074\" data-end=\"1077\"\u003eProceed with blow-drying or styling to activate benefits.\u003c\/p\u003e\n\u003chr data-start=\"1136\" data-end=\"1139\"\u003e\n\u003ch3 data-start=\"1141\" data-end=\"1189\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1190\" data-end=\"1470\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love Heart of Glass Sheer Glaze because it protects and perfects blonde hair in one step. It’s a must-have before blowouts, especially for lightened hair that needs extra strength and shine. Clients leave with luminous, silky results that look fresh and beautifully maintained.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006989234311,"sku":null,"price":41.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_2a9bac23-ef2c-43dc-85c6-273553b0d0be.png?v=1772082520"},{"product_id":"heart-of-glass-instant-bonding-glow","title":"Heart of Glass Instant Bonding Glow","description":"\u003cdiv class=\"flex flex-col text-sm pb-25\"\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:4ef970c6-680d-4ac5-8961-c01c16dd2a91-50\" data-testid=\"conversation-turn-32\" data-scroll-anchor=\"true\" data-turn=\"assistant\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"7b915f1b-3414-434b-972f-4854c1b698ce\" dir=\"auto\" data-message-model-slug=\"gpt-5-2\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full wrap-break-word light markdown-new-styling\"\u003e\n\u003ch3 data-start=\"249\" data-end=\"274\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"275\" data-end=\"565\"\u003eHeart of Glass Instant Bonding Glow is a high-performance liquid treatment designed to instantly strengthen and illuminate blonde, highlighted, and lightened hair. Its innovative bonding technology helps reinforce the hair fiber while delivering exceptional shine and smoothness in seconds.\u003c\/p\u003e\n\u003cp data-start=\"567\" data-end=\"676\"\u003eThis lightweight, fast-acting formula transforms hair with a silky, glossy finish — without weighing it down.\u003c\/p\u003e\n\u003chr data-start=\"678\" data-end=\"681\"\u003e\n\u003ch3 data-start=\"683\" data-end=\"701\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"702\" data-end=\"949\"\u003e• Instantly strengthens and reinforces hair fibers\u003cbr data-start=\"752\" data-end=\"755\"\u003e• Enhances luminous shine\u003cbr data-start=\"780\" data-end=\"783\"\u003e• Improves smoothness and manageability\u003cbr data-start=\"822\" data-end=\"825\"\u003e• Lightweight, water-like texture\u003cbr data-start=\"858\" data-end=\"861\"\u003e• Ideal for blonde and chemically treated hair\u003cbr data-start=\"907\" data-end=\"910\"\u003e• Delivers visible results in seconds\u003c\/p\u003e\n\u003chr data-start=\"951\" data-end=\"954\"\u003e\n\u003ch3 data-start=\"956\" data-end=\"972\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"973\" data-end=\"1159\"\u003eAfter shampooing, squeeze excess water from hair.\u003cbr data-start=\"1022\" data-end=\"1025\"\u003eApply evenly to lengths and ends.\u003cbr data-start=\"1058\" data-end=\"1061\"\u003eMassage gently — formula activates quickly.\u003cbr data-start=\"1104\" data-end=\"1107\"\u003eLeave on for a few seconds, then rinse thoroughly.\u003c\/p\u003e\n\u003cp data-start=\"1161\" data-end=\"1222\"\u003eFollow with conditioner if additional nourishment is desired.\u003c\/p\u003e\n\u003chr data-start=\"1224\" data-end=\"1227\"\u003e\n\u003ch3 data-start=\"1229\" data-end=\"1277\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1278\" data-end=\"1579\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love Heart of Glass Instant Bonding Glow because it delivers immediate strength and radiance to blonde hair. It’s perfect for clients who want that glossy, healthy finish without heaviness. A quick, transformative step that keeps lightened hair looking strong, luminous, and beautifully maintained.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"z-0 flex min-h-[46px] justify-start\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44006991495303,"sku":null,"price":54.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_5d3bee8f-79a4-4e02-b944-5ee80d081ff1.png?v=1772082641"},{"product_id":"the-spotlight-circle-shine-boosting-hair-mask","title":"The Spotlight Circle Shine-boosting hair mask","description":"\u003ch3 data-start=\"280\" data-end=\"305\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"306\" data-end=\"555\"\u003eThe Spotlight Circle is a shine-boosting hair mask designed to deliver instant luminosity and softness to all hair types. This lightweight yet nourishing treatment enhances brilliance while smoothing the hair cuticle for a polished, glossy finish.\u003c\/p\u003e\n\u003cp data-start=\"557\" data-end=\"676\"\u003ePerfect before a special event or anytime hair needs an extra glow, it leaves strands silky, radiant, and camera-ready.\u003c\/p\u003e\n\u003chr data-start=\"678\" data-end=\"681\"\u003e\n\u003ch3 data-start=\"683\" data-end=\"701\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"702\" data-end=\"893\"\u003e• Boosts shine and luminosity\u003cbr data-start=\"731\" data-end=\"734\"\u003e• Smooths and softens hair\u003cbr data-start=\"760\" data-end=\"763\"\u003e• Lightweight conditioning formula\u003cbr data-start=\"797\" data-end=\"800\"\u003e• Enhances manageability\u003cbr data-start=\"824\" data-end=\"827\"\u003e• Ideal before events or styling\u003cbr data-start=\"859\" data-end=\"862\"\u003e• Suitable for all hair types\u003c\/p\u003e\n\u003chr data-start=\"895\" data-end=\"898\"\u003e\n\u003ch3 data-start=\"900\" data-end=\"916\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"917\" data-end=\"1076\"\u003eApply to towel-dried hair after shampooing.\u003cbr data-start=\"960\" data-end=\"963\"\u003eLeave on for 10 minutes.\u003cbr data-start=\"987\" data-end=\"990\"\u003eComb through and rinse thoroughly.\u003cbr data-start=\"1024\" data-end=\"1027\"\u003eStyle as desired for a glossy, polished finish.\u003c\/p\u003e\n\u003chr data-start=\"1078\" data-end=\"1081\"\u003e\n\u003ch3 data-start=\"1083\" data-end=\"1131\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1132\" data-end=\"1427\"\u003eWe love The Spotlight Circle because it delivers instant shine without heaviness. It’s our go-to quick treatment before blowouts, events, or photoshoots — especially in humid climates where smoothness and luminosity make all the difference. Hair looks radiant, silky, and beautifully finished.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44007001686151,"sku":null,"price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_12a4b4a5-5a95-42e8-a412-3a80043b53aa.png?v=1772082918"},{"product_id":"the-purity-circle-detoxifying-mask","title":"The Purity Circle Detoxifying Mask","description":"\u003ch3 data-start=\"269\" data-end=\"294\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"295\" data-end=\"558\"\u003eThe Purity Circle is a detoxifying hair and scalp mask formulated to remove impurities, product buildup, and environmental pollutants. This revitalizing treatment purifies while maintaining essential moisture, leaving hair refreshed, balanced, and full of life.\u003c\/p\u003e\n\u003cp data-start=\"560\" data-end=\"694\"\u003eIdeal after heavy styling, dry shampoo use, or exposure to pollution, it restores clarity to both scalp and strands without stripping.\u003c\/p\u003e\n\u003chr data-start=\"696\" data-end=\"699\"\u003e\n\u003ch3 data-start=\"701\" data-end=\"719\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"720\" data-end=\"944\"\u003e• Deeply detoxifies hair and scalp\u003cbr data-start=\"754\" data-end=\"757\"\u003e• Removes product buildup and pollutants\u003cbr data-start=\"797\" data-end=\"800\"\u003e• Refreshes and rebalances\u003cbr data-start=\"826\" data-end=\"829\"\u003e• Maintains natural moisture levels\u003cbr data-start=\"864\" data-end=\"867\"\u003e• Leaves hair light, clean, and revitalized\u003cbr data-start=\"910\" data-end=\"913\"\u003e• Suitable for all hair types\u003c\/p\u003e\n\u003chr data-start=\"946\" data-end=\"949\"\u003e\n\u003ch3 data-start=\"951\" data-end=\"967\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"968\" data-end=\"1114\"\u003eApply to towel-dried hair after shampooing.\u003cbr data-start=\"1011\" data-end=\"1014\"\u003eLeave on for 10 minutes.\u003cbr data-start=\"1038\" data-end=\"1041\"\u003eComb through and rinse thoroughly.\u003cbr data-start=\"1075\" data-end=\"1078\"\u003eFollow with conditioner if needed.\u003c\/p\u003e\n\u003chr data-start=\"1116\" data-end=\"1119\"\u003e\n\u003ch3 data-start=\"1121\" data-end=\"1169\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1170\" data-end=\"1431\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love The Purity Circle because Miami humidity, styling products, and dry shampoo buildup are real. This mask gives the scalp a clean reset without that stripped feeling. It’s our go-to detox treatment before a fresh blowout or when hair needs a true refresh.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44007003521159,"sku":null,"price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_12f47b84-cf05-4d62-b51f-8c1fe8e9fa29.png?v=1772082997"},{"product_id":"the-wake-up-circle-invigorating-hair-mask","title":"The Wake-Up Circle Invigorating Hair Mask","description":"\u003ch3 data-start=\"270\" data-end=\"295\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"296\" data-end=\"559\"\u003eThe Wake-Up Circle is an invigorating hair mask designed to revive stressed, overworked hair and scalp. Perfect for those with busy lifestyles, this energizing treatment helps restore vitality, hydration, and softness while promoting a refreshed, balanced feel.\u003c\/p\u003e\n\u003cp data-start=\"561\" data-end=\"687\"\u003eIdeal after travel, long workdays, or environmental stress, it leaves hair feeling renewed, lightweight, and full of movement.\u003c\/p\u003e\n\u003chr data-start=\"689\" data-end=\"692\"\u003e\n\u003ch3 data-start=\"694\" data-end=\"712\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"713\" data-end=\"917\"\u003e• Revitalizes stressed hair and scalp\u003cbr data-start=\"750\" data-end=\"753\"\u003e• Restores softness and hydration\u003cbr data-start=\"786\" data-end=\"789\"\u003e• Lightweight, refreshing formula\u003cbr data-start=\"822\" data-end=\"825\"\u003e• Enhances manageability\u003cbr data-start=\"849\" data-end=\"852\"\u003e• Helps rebalance tired strands\u003cbr data-start=\"883\" data-end=\"886\"\u003e• Suitable for all hair types\u003c\/p\u003e\n\u003chr data-start=\"919\" data-end=\"922\"\u003e\n\u003ch3 data-start=\"924\" data-end=\"940\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"941\" data-end=\"1070\"\u003eApply to towel-dried hair after shampooing.\u003cbr data-start=\"984\" data-end=\"987\"\u003eLeave on for 10 minutes.\u003cbr data-start=\"1011\" data-end=\"1014\"\u003eComb through and rinse thoroughly.\u003cbr data-start=\"1048\" data-end=\"1051\"\u003eStyle as desired.\u003c\/p\u003e\n\u003chr data-start=\"1072\" data-end=\"1075\"\u003e\n\u003ch3 data-start=\"1077\" data-end=\"1125\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1126\" data-end=\"1421\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love The Wake-Up Circle because it’s the perfect reset treatment for clients constantly on the go. Between Miami heat, styling, and everyday stress, hair needs a boost — and this mask brings it back to life. It leaves strands refreshed, soft, and visibly healthier without weighing them down.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44007005225095,"sku":null,"price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_f12389e5-31cf-4d76-89d8-87e630e04d40.png?v=1772083071"},{"product_id":"the-quick-fix-circle-hair-mask","title":"The Quick Fix Circle Hair Mask","description":"\u003ch3 data-start=\"272\" data-end=\"297\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"298\" data-end=\"577\"\u003eThe Quick Fix Circle is a fast-acting repairing hair mask designed to restore softness, shine, and manageability in just minutes. Perfect for busy schedules, this intensive yet lightweight treatment nourishes and detangles while improving the overall look and feel of the hair.\u003c\/p\u003e\n\u003cp data-start=\"579\" data-end=\"695\"\u003eWhen hair feels dry, dull, or difficult to manage, this mask delivers instant results without weighing strands down.\u003c\/p\u003e\n\u003chr data-start=\"697\" data-end=\"700\"\u003e\n\u003ch3 data-start=\"702\" data-end=\"720\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"721\" data-end=\"930\"\u003e• Provides quick, visible results\u003cbr data-start=\"754\" data-end=\"757\"\u003e• Restores softness and shine\u003cbr data-start=\"786\" data-end=\"789\"\u003e• Detangles and improves manageability\u003cbr data-start=\"827\" data-end=\"830\"\u003e• Nourishes without heaviness\u003cbr data-start=\"859\" data-end=\"862\"\u003e• Ideal for time-conscious clients\u003cbr data-start=\"896\" data-end=\"899\"\u003e• Suitable for all hair types\u003c\/p\u003e\n\u003chr data-start=\"932\" data-end=\"935\"\u003e\n\u003ch3 data-start=\"937\" data-end=\"953\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"954\" data-end=\"1108\"\u003eApply to towel-dried hair after shampooing.\u003cbr data-start=\"997\" data-end=\"1000\"\u003eLeave on for 3 minutes.\u003cbr data-start=\"1023\" data-end=\"1026\"\u003eComb through and rinse thoroughly.\u003cbr data-start=\"1060\" data-end=\"1063\"\u003eStyle as desired for smooth, polished hair.\u003c\/p\u003e\n\u003chr data-start=\"1110\" data-end=\"1113\"\u003e\n\u003ch3 data-start=\"1115\" data-end=\"1163\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1164\" data-end=\"1460\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love The Quick Fix Circle because it’s the ultimate express treatment. In a fast-paced salon environment — especially before events or last-minute blowouts — this mask delivers noticeable softness and shine in just three minutes. It’s a lifesaver for clients who want results without the wait.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44007016988807,"sku":null,"price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_bf095a44-c877-4e08-968b-620cf9a4a29e.png?v=1772083309"},{"product_id":"the-renaissance-circle-hair-mask","title":"The Renaissance Circle Hair Mask","description":"\u003ch3 data-start=\"274\" data-end=\"299\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"300\" data-end=\"539\"\u003eThe Renaissance Circle is a repairing hair mask formulated to restore severely damaged, over-processed, or brittle hair. This intensive treatment deeply nourishes and strengthens while improving texture, elasticity, and overall softness.\u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"687\"\u003eIdeal for chemically treated, heat-styled, or highly stressed hair, it helps bring strands back to life with a smoother, healthier-looking finish.\u003c\/p\u003e\n\u003chr data-start=\"689\" data-end=\"692\"\u003e\n\u003ch3 data-start=\"694\" data-end=\"712\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"713\" data-end=\"947\"\u003e• Deeply repairs damaged hair\u003cbr data-start=\"742\" data-end=\"745\"\u003e• Improves softness and elasticity\u003cbr data-start=\"779\" data-end=\"782\"\u003e• Strengthens fragile strands\u003cbr data-start=\"811\" data-end=\"814\"\u003e• Restores smoothness and shine\u003cbr data-start=\"845\" data-end=\"848\"\u003e• Ideal for over-processed or chemically treated hair\u003cbr data-start=\"901\" data-end=\"904\"\u003e• Suitable for medium to thick hair types\u003c\/p\u003e\n\u003chr data-start=\"949\" data-end=\"952\"\u003e\n\u003ch3 data-start=\"954\" data-end=\"970\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"971\" data-end=\"1138\"\u003eApply to towel-dried hair after shampooing.\u003cbr data-start=\"1014\" data-end=\"1017\"\u003eLeave on for 10 minutes.\u003cbr data-start=\"1041\" data-end=\"1044\"\u003eComb through and rinse thoroughly.\u003cbr data-start=\"1078\" data-end=\"1081\"\u003eFollow with conditioner if needed and style as desired.\u003c\/p\u003e\n\u003chr data-start=\"1140\" data-end=\"1143\"\u003e\n\u003ch3 data-start=\"1145\" data-end=\"1193\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1194\" data-end=\"1536\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love The Renaissance Circle because it’s our intensive rescue mask for clients with heavily processed or compromised hair. In humid climates where frizz and dryness are amplified, this treatment restores strength and smoothness without making hair feel heavy. It’s a true transformation mask that brings dull, damaged strands back to life.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44007026294919,"sku":null,"price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_70926083-a2bc-4bda-a840-9635b3cfd6c5.png?v=1772083404"},{"product_id":"the-let-it-go-circle-hair-mask","title":"The Let It Go Circle Hair Mask","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-start=\"272\" data-end=\"297\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"298\" data-end=\"554\"\u003eThe Let It Go Circle is a de-stressing hair and scalp mask designed to provide deep hydration and relaxation for both hair and senses. Formulated to soothe tension and restore moisture, this nourishing treatment leaves hair soft, smooth, and revitalized.\u003c\/p\u003e\n\u003cp data-start=\"556\" data-end=\"702\"\u003ePerfect for self-care moments, spa services, or anytime hair and scalp need a calming reset, it transforms your routine into a restorative ritual.\u003c\/p\u003e\n\u003chr data-start=\"704\" data-end=\"707\"\u003e\n\u003ch3 data-start=\"709\" data-end=\"727\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"728\" data-end=\"937\"\u003e• Deeply hydrates and nourishes\u003cbr data-start=\"759\" data-end=\"762\"\u003e• Helps relieve scalp tension\u003cbr data-start=\"791\" data-end=\"794\"\u003e• Softens and smooths hair\u003cbr data-start=\"820\" data-end=\"823\"\u003e• Promotes a calming, spa-like experience\u003cbr data-start=\"864\" data-end=\"867\"\u003e• Restores balance and manageability\u003cbr data-start=\"903\" data-end=\"906\"\u003e• Suitable for all hair types\u003c\/p\u003e\n\u003chr data-start=\"939\" data-end=\"942\"\u003e\n\u003ch3 data-start=\"944\" data-end=\"960\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"961\" data-end=\"1140\"\u003eApply to towel-dried hair after shampooing.\u003cbr data-start=\"1004\" data-end=\"1007\"\u003eLeave on for 10 minutes.\u003cbr data-start=\"1031\" data-end=\"1034\"\u003eComb through and rinse thoroughly.\u003cbr data-start=\"1068\" data-end=\"1071\"\u003eTake a moment to relax while the mask works, then style as desired.\u003c\/p\u003e\n\u003chr data-start=\"1142\" data-end=\"1145\"\u003e\n\u003ch3 data-start=\"1147\" data-end=\"1195\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1196\" data-end=\"1491\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love The Let It Go Circle because it elevates a simple treatment into a full relaxation experience. It’s perfect for clients who want more than just hydration — they want a moment. Between Miami’s fast pace and daily stress, this mask delivers softness, shine, and a calming reset all in one.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44007037468807,"sku":null,"price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_b528d150-2966-4224-8634-25132c76550e.png?v=1772083472"},{"product_id":"the-restless-circle-hair-mask","title":"The Restless Circle Hair Mask","description":"\u003ch3 data-start=\"271\" data-end=\"296\"\u003eProduct Description\u003c\/h3\u003e\n\u003cp data-start=\"297\" data-end=\"549\"\u003eThe Restless Circle is an invisible, anti-breakage hair mask designed for active lifestyles. This lightweight treatment strengthens and protects hair without weighing it down, making it ideal for those who work out frequently or are always on the go.\u003c\/p\u003e\n\u003cp data-start=\"551\" data-end=\"690\"\u003eFormulated to help prevent mechanical damage from ponytails, brushing, and friction, it leaves hair stronger, smoother, and more resilient.\u003c\/p\u003e\n\u003chr data-start=\"692\" data-end=\"695\"\u003e\n\u003ch3 data-start=\"697\" data-end=\"715\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cp data-start=\"716\" data-end=\"926\"\u003e• Helps prevent breakage\u003cbr data-start=\"740\" data-end=\"743\"\u003e• Strengthens stressed strands\u003cbr data-start=\"773\" data-end=\"776\"\u003e• Lightweight, invisible formula\u003cbr data-start=\"808\" data-end=\"811\"\u003e• Ideal for active or on-the-go lifestyles\u003cbr data-start=\"853\" data-end=\"856\"\u003e• Protects against mechanical damage\u003cbr data-start=\"892\" data-end=\"895\"\u003e• Suitable for all hair types\u003c\/p\u003e\n\u003chr data-start=\"928\" data-end=\"931\"\u003e\n\u003ch3 data-start=\"933\" data-end=\"949\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"950\" data-end=\"1079\"\u003eApply to towel-dried hair after shampooing.\u003cbr data-start=\"993\" data-end=\"996\"\u003eLeave on for 10 minutes.\u003cbr data-start=\"1020\" data-end=\"1023\"\u003eComb through and rinse thoroughly.\u003cbr data-start=\"1057\" data-end=\"1060\"\u003eStyle as desired.\u003c\/p\u003e\n\u003chr data-start=\"1081\" data-end=\"1084\"\u003e\n\u003ch3 data-start=\"1086\" data-end=\"1134\"\u003eWhy We Love It at SoHo House Beauty Lounge\u003c\/h3\u003e\n\u003cp data-start=\"1135\" data-end=\"1432\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWe love The Restless Circle because it’s perfect for our busy, active clients. Whether they’re hitting the gym, tying their hair up daily, or constantly styling, this mask helps protect against everyday stress. It strengthens without heaviness and keeps hair looking healthy, strong, and polished.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":44007049789575,"sku":null,"price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/6368\/1927\/files\/image_296aa9a5-56b7-49ec-a8c4-ce43f48bdbcc.png?v=1772083557"}],"url":"https:\/\/www.shbeautylounge.com\/collections\/masks-treatments.oembed?page=2","provider":"SH Beauty Lounge LLC","version":"1.0","type":"link"}